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New Sports Magazine To Launch in
Spring/March 2003
Targets the Rising Interests of Blacks in Golf
New York, N.Y. (July 29, 2002)--The African-American
Golfer's Digest (AAGD) ISSN 1541-2741,
a New York City-based consumer, lifestyle magazine is scheduled
to launch it's first issue in March 2003.
Heavily targeting African Americans in its reach, the 4-color,
glossy, 32-page, digest size magazine will carry editorial,
feature stories, profiles, golf tips, destination reviews
and a national calendar of African American focused golf
events. The cover price is $4.50 per issue with distribution
planned seasonally (four times a year) Spring/March, Summer/June,
Fall/September, Winter/January.
The independently owned company is located in the financial
district of New York City and headed by 43-year-old President
& CEO, Debert Coletta Cook, CMP, who is the driving
force behind the launch. Her extensive background includes
marketing and advertising with a speciality in corporate
and small business meeting management services.
According to Cook, "Over the last decade golf has
grown tremendously in popularity with African Americans
of all ages and until now, no magazine has been dedicated
to addressing this market on a national level. My objective
is to enhance the value of the game's growing popularity
and participation among African Americans--a group that
is often referred to as the 'new demographic' of the sport."
The African American Golfer's Digest will feature
special sections, commentary and columns on equipment reviews,
course critiques, tournament news, foundation focus, business/leisure
golf destinations, women's round, youth tee, golfer profiles,
golf etiquette 101 and a national black-focused calendar
of golf tournaments.
In addition, the magazine will host national outings and
serve as a strategic national media partner for golf organizations
across the country, helping generate greater awareness and
exposure for their fundraisers and tournaments.
The publication's layout is aimed for and easy read with
short, informational pieces beneficial to all levels of
golfers, from the novice to the seasoned professional.
"In publishing the African-American Golfer's Digest
my objective is to bring all golfers together--reaching
those who are already avid players, while introducing the
game to curiosity seekers--hopefully turning them into lifelong
sportsmen, too", says Cook with her captivating and
warm smile.
Of special note, is the fact that she recently took up
the game herself. "I'm so hooked on this game. It's
an amazing way to relax, exercise and great for business
networking. Each year thousands of African Americans are
learning to play. The 'Digest' will be a resource
whereby they can see others like themselves on each page
of the publication, while they 'catch up' and see what else
is going on with other players and groups across the nation."
The premier issue will be available in November and subscriptions
can be obtained online at the website www.AfricanAmericanGolfersDigest.com
Subscriptions are $18.00 annually with discounts for longer
terms.
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