The
African American Golfer’s
Digest is a national, quarterly lifestyle
magazine with content specifically focused
on informing and entertaining black golfers.
The
African American Golfer’s
Digest was founded in 2003, is a
PGA of America Diverse Supplier in the United
States.
the African American
Golfer’s Digest is dedicated
to educating and empowering its readers
and we do this by providing news and commentary
on issues that affect the health, well-being
and varied interests in the game.
Moreover we seek to increase the growth
of golf rounds among our core market segment
while also increasing the participation
and advancement of African Americans in
the golf industry workplace by supplying
news on career opportunities and professional
training.
Who
reads the African American Golfer’s
Digest?
A recent research study conducted by us
indicates that:
55%
of readers are professionals
20% are business owners
18% are retirees (age 65+) 79% are college
graduates
21% have some college experience
70% are male, 30% are women
74% own a personal computer
38% own a smart phone
59% read news online
70% own a primary residence
22% own rental property
87% own at least one or more vehicles
23% plan to buy/lease a vehicle within the
next year
86% have one or more retirement savings
plan
64% use a financial planner or broker
38% has one or more savings bond
58% use wire transfer services
69% are a member of a golf organization
15% are a member of a private golf club
63% play 6-25 rounds a year
31% play 26+ rounds a year
Our
readers have an average household income
of $150,000
Our
readers have an average household net worth
of $650,000
Black
golfers continue to use the Internet as
a reliable tool when making decisions for
their playing schedules, tournament participation,
booking tee-times, purchasing golf products,
communicating with their golf buddies/organizations
and for continuing their personal success.
Adding
online advertising to complement your print
advertising campaign is an excellent avenue
to broaden the reach of your message to
our audience.
To
receive information regarding our online,
print and our special and seasonal event
marketing opportunities please contact:
