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NEWS: According to findings by the National Golf Foundation, minorities have a definite presence in golf and the relationship between income and participation is as strong, if not stronger, in minority populations. INFO:Minorities are attractive candidates for golf and there is a large untapped pool of latent demand. STATS: Total golf participation by minorities is 5.5 million with non-Hispanic Whites making up 31.2 million. INFO: Of the total of minority golf participants African Americans make up 2.2 million, Hispanic Americans make up 1.7 million and Asian Americans make up 1.5 million. STATS: In total golf participation White males make up 64.4%, White females make up 20.6%, African Americans make up 6.3%, Hispanic Americans make up 4.6% and Asian Americans make up 4.1%. NEWS: Golf participation rates among those age 5 and up who played at least one round of golf or visited a practice facility: Non-Hispanic Whites 16.7%, Asian American 13.7%, African American 7.0%, Hispanic American 5.4%. STATS: Golf participation rates by household income and race for African Americans:  $25-$39K up 7.80%, $40-$49K up 7.10%, $50-$74K up 11.40%, $75-$99K up 11.90%, $100-$149K up 25%, $150K+ up 27.80% INFO: Latent demand studies indicate that there are 5.5 million participants in golf with 9.8 million interested non-participants. STATS: Where do minorities play? Junior participants make up 21%, exclusive alternative 12%, exclusive range 6%, golfers 61%. NEWS: Minorities are highly aware of golf and 9.8 million are interested, 3.4 million are committed regular golfers, 2.1 million are trial golfers (alternative, range and juniors) INFO: According to the U.S. Census and the Compound Annual Growth Rate, African American population growth is expected to increase 1.2% between 2002-20020. STATS: With managed participation African American golf participation is assumed to increase from 2.3 million to 3.9 million between 2003-2020.
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AfricanAmericanGolfersDigest.Com Privacy Policy This privacy statement is applicable to AfricanAmerican
GolfersDigest Inc.,
(AAGD) and the AfricanAmericanGolfersDigest.com.

AADG does not collect personally identifiable information about individuals except when such individuals specifically provide such information on a voluntary basis. For example, such personally identifiable information may be gathered from a contest or sweepstakes registration, the registration process for subscription sites or services and in connection with content submissions, community postings (e.g., chat and bulletin boards), suggestions, voting/polling activities and transactional areas. Personally identifiable information on individual users will not be sold or otherwise transferred to unaffiliated third parties without the approval of the user at the time of collection. At such points of collection, the user will have the opportunity to indicate whether he or she would like to "opt out" of receiving promotional and/or marketing information about other products, services and offerings from AAGD and/or any third parties. Further, notwithstanding any opt out of promotional information by the user, AAGD reserves the right to contact a subscriber regarding account status, changes to the subscriber agreement and other matters relevant to the underlying service and/or the information collected.

AAGD reserves the right to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the site and to inform advertisers of such information as well as the number of users that have been exposed to or clicked on their advertising banners. AAGD will provide only aggregated data from these analyses to third parties. Also, users should be aware that AAGD may sometimes permit third parties to offer subscription and/or registration-based services through a AAGD site. AAGD is not responsible for any actions or policies of such third parties and users should check the applicable privacy policy of such party when providing personally identifiable information. Additionally, users should be aware that when they voluntarily disclose personally identifiable information (e.g., user name, e-mail address) on the bulletin boards or in the chat areas of the AAGD sites, that information, along with any substantive information disclosed in the user's communication, can be collected and correlated and used by third parties and may result in unsolicited messages from other posters or third parties. Such activities are beyond the control of AAGD.

Users also should be aware that non-personal information and data may be automatically collected through the standard operation of AAGD's Internet servers or through the use of "cookies." "Cookies" are small text files a web site can use to recognize repeat users, facilitate the user's ongoing access to and use of the site and allow a site to track usage behavior and compile aggregate data that will allow content improvements and targeted advertising.
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Additionally upon request, AAGD will use reasonable efforts to allow users to update/correct personal information previously submitted which the user
states is erroneous to the extent such activities will not compromise privacy or security interests. The foregoing policies are effective as of July 29, 2002. AAGD reserves the right to change this policy at any time by notifying users of the existence of a new privacy statement. This statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any party. AAGD and its affiliates (hereafter referred to collectively as AfricanAmericanGolfers
Digest.com
are committed to maintaining the privacy of personal information that you provide to us when using AfricanAmericanGolferDigest.com(hereafter referred to collectively as "AfricanAmericanGolfers
Digest.com
").

This Privacy Policy describes how we treat personal information received about you when you visit AfricanAmericanGolferDigest.com. We may make content or services from other Web sites including our affiliated or co-branded Web sites available to you from links located on AfricanAmericanGolfers
Digest.com
. These other Web sites are not subject to this Privacy Policy. We recommend that you review the privacy policy at each such Web site to determine how that site protects your privacy.

Information We May Collect
General: When you register, and at other times, we will collect personally identifiable information from you that may include your name, age, address, e-mail address, credit-card number and facts about your computers, profession, investing habits and similar information. We do not, however, knowingly collect personal information from children under the age of thirteen.

Surveys: We may conduct occasional online surveys. For example, when you're within our Web site, you may see a pop-up window offering you the optional opportunity of participating in a survey. These surveys are entirely voluntary and you may easily decline to participate.

Web Site Usage Information: We automatically collect IP addresses and Web site usage information from you when you visit our Web site. This information helps us evaluate how our visitors and subscribers use and navigate our Web sites on an aggregate basis, including the number and frequency of visitors and subscribers to each Web page, and the length of their visits.

How We Use Information Collected
We may use information in the following ways:
For the purposes for which you specifically provided the information including, for example, to enable us to process, validate and verify subscriptions. To send you e-mail notifications about our new or existing products and services, special offers, or to otherwise contact you. To enhance existing features or develop new features, products and services. To provide advertisers and other third parties with aggregate information about our user base and usage patterns. To allow us to personalize the content and advertising that you and others see based on personal characteristics or preferences.

We may combine the information that we collect from you on this Web site with information that you provide to us in connection with your use of our other products, services and Web sites. We may also use third-party service providers to contact you on our behalf, or facilitate some aspects of our Web site services, or fulfill your purchase requests. These network advertisers and service providers may be supplied with or have access to your personally identifiable information solely for the purpose of providing these services to us or on our behalf. Except as specifically set forth in this Privacy Policy, we will not share your personally identifiable information outside of AfricanAmericanGolfersDigest
.com
unless you "opt in" to having your personally identifiable information shared with a company that is not affiliated with us. We may disclose and use personally identifiable information in special circumstances where it is necessary to enforce our Subscriber Agreement or Terms of Use (for example, when necessary to protect our intellectual property rights). We may also disclose or use your personal information when we, in good faith, believe that the law requires us to do so.

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The personally identifiable information we collect about you is stored in limited access servers. We will maintain safeguards to protect the security of these servers and your personally identifiable information.

Review and Correction
You may review and update the personally identifiable information/registration information that you have provided to us by contacting us at debertcook@aol.com.

Policy Modifications
We may change this Privacy Policy from time to time. We will post any changes here, so be sure to check back periodically.

Transfer to U.S.
If you are located outside of the United States, please note that the information you provide to us will be transferred to the United States. By subscribing to AfricanAmericanGolfersDigest.com , you consent to this transfer.

Comments and Questions
If you have any questions, comments or concerns about our Privacy Policy, you
may contact us at 212-571-6559.

This policy was last updated on November 29, 2006.
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