African American Golfer's Digest - News, Information & Activities in the 'Soulful' World of Golf

NEWS: According to findings by the National Golf Foundation, minorities have a definite presence in golf and the relationship between income and participation is as strong, if not stronger, in minority populations. INFO:Minorities are attractive candidates for golf and there is a large untapped pool of latent demand. STATS: Total golf participation by minorities is 5.5 million with non-Hispanic Whites making up 31.2 million. INFO: Of the total of minority golf participants African Americans make up 2.2 million, Hispanic Americans make up 1.7 million and Asian Americans make up 1.5 million. STATS: In total golf participation White males make up 64.4%, White females make up 20.6%, African Americans make up 6.3%, Hispanic Americans make up 4.6% and Asian Americans make up 4.1%. NEWS: Golf participation rates among those age 5 and up who played at least one round of golf or visited a practice facility: Non-Hispanic Whites 16.7%, Asian American 13.7%, African American 7.0%, Hispanic American 5.4%. STATS: Golf participation rates by household income and race for African Americans: $25-$39K up 7.80%, $40-$49K up 7.10%, $50-$74K up 11.40%, $75-$99K up 11.90%, $100-$149K up 25%, $150K+ up 27.80% INFO: Latent demand studies indicate that there are 5.5 million participants in golf with 9.8 million interested non-participants. STATS: Where do minorities play? Junior participants make up 21%, exclusive alternative 12%, exclusive range 6%, golfers 61%. NEWS: Minorities are highly aware of golf and 9.8 million are interested, 3.4 million are committed regular golfers, 2.1 million are trial golfers (alternative, range and juniors) INFO: According to the U.S. Census and the Compound Annual Growth Rate, African American population growth is expected to increase 1.2% between 2002-20020. STATS: With managed participation African American golf participation is assumed to increase from 2.3 million to 3.9 million between 2003-2020.

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Spring 2005
Vol. 3 No. 2

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Feedback Poll

Which following youth golf prodigy do you feel has the best skill and ability for becoming the next "Tiger Woods" level golfer?

Korean golf prodigy Jae An
Hawaiian golfer Michelle Wie
Indian child golfing prodigy Tanya Wadhawa
Youth golfer Lorena Ochoa of Guadalajara, Mexico
Cheyenne Woods (Tiger's 13-year-old niece)

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Equipment Review

One of our best picks! This featured product of the Ryder Cup and PGA Events is 100% cabretta leather with a palm grip alignment designed to provide golfers with a perfect grip every swing. Lifeline indicator fits into the lifeline of the opposite hand with two knuckle indicators for neutral or strong grip. $16.99. Combined with a David Leadbetter DVD grip lesson for just $19.99. Visit: http://www.ugcinc.com

Adams Golf

Adams Golf is expanding its Redline family of woods with the introduction of the new Redline RPMAŽ titanium driver and fairway woods. Adams, the first premium equipment manufacturer to market with a 460cc driver, is now first to introduce a 460cc driver and titanium fairway wood, that will allow golfers of all abilities to benefit from state of the art RPM Ž and xFace technology. For more visit www.adamsgolf.com

Jack Golf Ball

The Jack ball has been developed for the average, everyday golfer who is sick and tired of paying a fortune for a ball that you end up losing anyway. Jack is here to make a fool out of all of those industry executives that think high prices are the key to a good golf ball.

Deep Red II Distance Driver

The Deep Red II Distance Driver repositions even more weight - 40% more - lower and deeper in the clubhead. This translates into more weight behind the ball, more velocity off the clubface, and even more distance and accuracy

Deep Red II Distance Fairway Woods

The new Deep Red II Fairway Woods feature an additional five grams of weight - 40% more than the original Deep Red Fairway Woods - repositioned deeper and lower to create more weight behind the ball and more velocity off the clubface. The 18 grams of weight, which is center-weighted, translates into more distance and higher trajectory from any lie.

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