African American Golfer's Digest
NEWS: According to findings by the National Golf Foundation, minorities have a definite presence in golf and the relationship between income and participation is as strong, if not stronger, in minority populations. INFO:Minorities are attractive candidates for golf and there is a large untapped pool of latent demand. STATS: Total golf participation by minorities is 5.5 million with non-Hispanic Whites making up 31.2 million. INFO: Of the total of minority golf participants African Americans make up 2.2 million, Hispanic Americans make up 1.7 million and Asian Americans make up 1.5 million. STATS: In total golf participation White males make up 64.4%, White females make up 20.6%, African Americans make up 6.3%, Hispanic Americans make up 4.6% and Asian Americans make up 4.1%. NEWS: Golf participation rates among those age 5 and up who played at least one round of golf or visited a practice facility: Non-Hispanic Whites 16.7%, Asian American 13.7%, African American 7.0%, Hispanic American 5.4%. STATS: Golf participation rates by household income and race for African Americans:  $25-$39K up 7.80%, $40-$49K up 7.10%, $50-$74K up 11.40%, $75-$99K up 11.90%, $100-$149K up 25%, $150K+ up 27.80% INFO: Latent demand studies indicate that there are 5.5 million participants in golf with 9.8 million interested non-participants. STATS: Where do minorities play? Junior participants make up 21%, exclusive alternative 12%, exclusive range 6%, golfers 61%. NEWS: Minorities are highly aware of golf and 9.8 million are interested, 3.4 million are committed regular golfers, 2.1 million are trial golfers (alternative, range and juniors) INFO: According to the U.S. Census and the Compound Annual Growth Rate, African American population growth is expected to increase 1.2% between 2002-20020. STATS: With managed participation African American golf participation is assumed to increase from 2.3 million to 3.9 million between 2003-2020.
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FALL 2008
Vol. 6, No. 3


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VIRGINIA:

Virginia is for Golfers!

By Edward S.Wanambwa


Virginia’s Eastern shore is arguably the best vacation destination in the mid-Atlantic that no on knows about. This picturesque and historic region is a must visit destination for any one who wants rest, relaxation and

Nestled between the beautiful shorelines of the Chesapeake Bay and the Atlantic Ocean; Cape Charles is the heart and soul of the Eastern Shore. Founded in 1884 Cape Charles served as major railway and ferry port providing access to Norfolk, VA. Capes Charles is a quaint and scenic town that offers fine dining, luxurious accommodations and great golf courses.

Bay Creen Palmer Course

Bay Creek resort located on the southern most tip of Virginia’s eastern shore. Featuring two-world class golf course Bay Creek has some of the most challenging and beautiful golf holes in the country. Holes 2,3 and 4 on the Palmer course are located along the bay and it’s hard to worry about your score when you are greeted with breathtaking seaside views.

The Arnold Palmer Signature Course, a par-72 course measuring 7,244 yards from the back has been recognized as one of magazine's Top Ten You Can Play. This dynamic layout offers players with a layout with large receptive greens that require precise shots from sloping and undulating fairways. Accuracy from the tee is critical on the Palmer course.

Nichlaus Bay Creek (9th hole)

The Jack Nicklaus course Par 72 measuring 7417 from the back tees is a stunning design that challenges a player’s shot making ability. Wide fairways make for generous landing areas, but the challenging greens on the Nicklaus course and over 100 bunkers make for an exciting round of golf.

Bay Creek adds a special flair for both history and nature. Under the guidance and direction of developer and founder of Dickie Foster, visitors at Bay Creek enjoy a great round of golf surrounded by over 40,000 blooming roses on both the Palmer and Nicklaus courses. Bay Creek has established it self and one of the nations top golf and vacation destinations and a visit to Virginia’s Eastern Shore is incomplete with a playing a golf at Bay Creek Resort and Club.

Nicklaus (16th hole)

Located in Virginia Beach is Bay Creek’s sister coursing The Signature at West Neck. An Arnold Palmer design that consistently ranks as one of the top courses on the east coast. This 7010-yard layout is a shining example of Arnold Palmers design philosophy:

“We wanted to design a course where the average golfer can come out and spend a day with his family and have a good time enjoying the game of golf. Sure, we want to make it difficult enough where good players will be challenged, but our main focus is on the average golfer. We’re also careful to preserve the natural beauty of the place. We don’t look at it as taking away from the environment, but more like giving something back.” The Signature Course at West neck is a masterpiece of golf course design and a must play for any trip to Virginia.

Located in Williamsburg, is Kingsmill Resort and Spa. This Anheuser-Busch Companies owned property is nestled along the banks of the James River and offers 3 championship golf courses. The Plantation Course, The Woods Course and the world famous River Course make Kingsmill an excellent and rewarding golf destination.

Kingsmill Resort & Spa Restaurant

The Arnold palmer designed Plantation Course offers large greens, spacious fairways and beautiful backdrops of the James River. The 6,432-yard, par-72 course requires good drives and accurate iron shots. Water comes into play on 8 holes and the thickly wooded fairways and high rough place a premium on accuracy.

The Tom Clark designed Woods Course is a 6,659-yard layout that offers a mixture of challenging holes that make for an exciting and enjoyable golfing experience. Rated as one of America’s top golf destinations this course is sure bet if you like a fair but challenging layout.

The signature course at Kingsmill Resort and Spa is the River Course. For the past 22 years, this magnificent course has played host of the LPGA The Michelob Championship. The breathtaking layout meanders along the banks of the James River and was recently voted the # 6 golf course in Virginia. After playing a round at the river course visitors are sure to want to play again. It’s a golfers dream.

Virginia might be better known for it’s rich history and beautiful landscapes. But Virginia has also established itself and premier golf destination. Virginia’s motto is the Virginia is for lovers, but after playing golf at these fantastic golf courses, I would venture to say that Virginia is for golfers, too.

Edward S. Wanambwa is a best-selling author, analyst, speaker and is highly sought after as one of Americas’ leading subject matter experts on golf. He hosts the TGX Golf Radio Show and is a featured analyst and regularly appears on the ESPN sports networt. He serves as Senior Editor of the African American Golfers Digest, the nations leading African American-owned and operated golf publication.
visit www.EdWanambwa.com

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The African American Woman Golfer
Her Legacy

by M. Mikell Johnson
Foreword by
JoAnn Gregory-Overstreet